Headline : Viewers watched 20.35 billion hours on Twitch in 2024. Stream Big explores why

Read more from the original article on here at www.npr.org.

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The Twitch 2024 recap celebrated celebrity appearances on the livestreaming platform, including many on Kai Cenat's streams. Twitch/Screenshot by NPR hide caption

If you took all the hours in one calendar year and multiplied that number by two million, that still wouldn't equal the time people spent on Twitch in 2024. According to the Twitch 2024 community recap, viewers watched 20.35 billion hours on the live-streaming service.

In his forthcoming book, Stream Big, gaming journalist Nathan Grayson explains why people are drawn to Twitch: It's like sitting on a couch and watching a friend play a video game. You're not necessarily playing with them, but you're still experiencing that moment in time together.

"It's a social experience," Grayson told NPR. "It adds a lot of color to what you're doing, humanizes whatever thing you're experiencing… Years down the line, you're not going to remember a moment from that game. You will remember the moment, plus your friend and what they did and how they reacted."

Read more from the original article on here at www.npr.org.

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